Nimdzi has gathered responses from over 100 localization decision-makers to understand what are the deciding factors when selecting which language services provider (LSP) to partner with, both on an individual level, as well as what their companies are looking for.
We made the distinction as often heads of localization departments simply have to comply with company-wide procurement strategy – and that may differ from their personal views on what the priorities should be.
We found out that price, however, while still remaining an important consideration on a company-wide level, plays a lesser role today in comparison with other priorities.
The level of customer service has indeed become a key differentiator for LSPs. We’ve talked to hundreds of language industry professionals and they agree on this one point – it is the extras which an LSP can provide, which ultimately land it the deal.
It’s not only about offering customers a variety of payment methods. It’s about the little things before, during and after a purchase - the customer service
To better illustrate where the localization teams sit within the customer organization, we came up with the Nimdzi Planetary Model.
Last week we spoke about the importance of managing terminology company-wide. Once this challenge is accepted, an organization or team needs to establish some terminology management metrics.