This is a dilemma many professionals in the language industry rack their brains about - how to prove localization return on investment (ROI)?
Events dedicated to localization, such as the 40th edition of Localization World held in Estoril, are a good way to take the pulse of our industry. While most of the discussions inevitably center around the usual suspects - machine translation or globalization, to name just a couple - every once in a full moon, a hidden, wholly unexpected gem makes an appearance on center stage.
In this episode of Globally Speaking, Joel Sahleen, a Globalization Architect at Domo, talks about driving localization for a major BI platform and how the right data can prove ROI. Learn how localization can be similar to the "chicken and egg" scenario and how a "wall of shame" can help resolve localization issues. […]