Localization

The number of Internet users in Africa will likely continue to increase in the coming years. By creating culturally-relevant and accessible content in languages that people understand is an opportunity staring you right in the face, and probably one you don’t want to ignore.                        […]

It's 2019, so it's of no surprise to anyone that social media should be considered when thinking about marketing and reaching your target audience. If you want to make sure that your business grows, social media is a great place to start.                              […]

In this episode of Globally Speaking, we hear from Max Troyer, Associate Professor at the Middlebury Institute of International Studies at Monterey. We'll hear about the necessary curriculum to educate future localization professionals, new skills that are required, where graduates end up working, typical career paths, and the reasons to consider expanding mentorship in the industry.  […]

Keeping in line with our research in educational partnerships with LSPs, our final 2018 spotlight focuses on the University of Texas (Arlington) (UTA) and their partnerships with the language services sector.                                                  […]

In this episode of Globally Speaking, hosts Renato Beninatto and Michael Stevens speak with Tripp Parker, a Technical Program Manager for Amazon in the Alexa Health and Wellness team. Tune in to learn about the pros, the cons, and the continued ethics issues surrounding the implementation of AI.                […]

In this episode of Globally Speaking, Joel Sahleen, a Globalization Architect at Domo, talks about driving localization for a major BI platform and how the right data can prove ROI. Learn how localization can be similar to the "chicken and egg" scenario and how a "wall of shame" can help resolve localization issues.      […]

Where do project managers go to find the most qualified localization experts in the language services field? Are they looking for hands-on experience or are they interested in those who are brand new but have earned a degree in localization? And just how worthwhile is it, for language services professionals to partner with institutions of […]

In this episode of Globally Speaking, Bjoern Lux, Client Solutions Manager at XTM, shares his experience selling software in today’s localization landscape. Listen here to learn how he does it! Bjoern also talks about mistakes clients make when buying a TMS.                              […]

Measuring return on localization investment is tricky. Localization managers at companies large and small have struggled with this task. If you are one of these frustrated managers, you owe it to yourself to listen to this podcast and learn from how HubSpot approaches measuring the ROI of their international initiatives.  Podcast: Proving the ROI of […]

In September, the European Language Industry Association (ELIA) hosted nearly one hundred localization professionals in Porto, Portugal for ELIA ND Focus on Project Management. Nimdzi Managing Director, Tucker Johnson, delivered the keynote address and attended all of the available workshops.                            ELIA ND […]