This report is the result of research conducted gathering data from multiple sources. Surveys and extensive interviews were held with buyer-side localization managers, vendor companies, and third-party industry observers and analysts to provide a comprehensive analysis in this report.
For insights from the buyer side, we reached out to companies that are involved in different software development, large (Global 100 Software Leaders) and small. We also interviewed large vendors from the Nimdzi 100 list of largest LSPs, as well as smaller language service providers that directly service the software and the IT industry.
This results in an overview that reflects main trends and views, helping us to answer the question, “What is the future of software localization and how can language service providers (LSPs) prepare for it?”
It comes as little surprise that Life Sciences is a sector firmly on the rise. While access to healthcare is democratizing across the globe, the growing needs of patients go hand in hand with technological advancements transforming the way businesses operate.
22 October 2019
As you begin to expand your target audience to include speakers of languages other than just English, you may quickly find the road ahead of you is much rockier than you had originally anticipated. But don’t fret: creating impactful, lasting multilingual content is a long game, which requires developing the right strategy.
It’s already been six years now since Google revealed that Google Translate processes 146 billion words a day — three times more than what all the professional translators in the world combined can do in a month. That was 2016 and things haven’t really slowed down in the machine translation (MT) universe since.
Deep down, every business person in the world knows it: localizing a company’s content and products can boost revenue — enormously. But how can globalization experts persuade the C-suite — and other stakeholders — to greenlight a localization program? In other words, how do you pitch a localization program? Answer: you create a business case.