Research

Deep down, every business person in the world knows it: localizing a company’s content and products can boost revenue — enormously. But how can globalization experts persuade the C-suite — and other stakeholders — to greenlight a localization program? In other words, how do you pitch a localization program? Answer: you create a business case.

Founded in 2014, Bitso was Mexico’s first cryptocurrency exchange, facilitating the transfer of Bitcoin, pesos, and US dollars. The company now handles an additional 28 cryptocurrencies and is growing rapidly: after amassing one million users over six years, Bitso has quadrupled its member base within the past 24 months. In addition to its popularity in Mexico, the company operates in Argentina, Brazil, and El Salvador, and is planning to launch in Columbia within the next month.

Slack is where the future works — an ambitious headline from a company that has been making waves redefining how we communicate at work. Now part of the Salesforce family, Slack certainly isn’t afraid of taking on big ideas. Restructuring your work life. Simplifying teamwork. Allowing users to focus on what truly matters. Pushing the envelope when it comes to localization.

Thinking of expanding your business in Europe? Here are a few things you need to know.

Welcome to International Women’s Day 2022, a day to celebrate women's achievements and increase visibility of women’s issues! This year, Nimdzi wants to celebrate the women-owned companies in our industry, with the help of some data from the recently published Nimdzi 100.

The Nimdzi 100 is one of our flagship publications. It includes a ranking of the top 100 LSPs by revenue, a watchlist of large players that don’t disclose their revenues, and a detailed overview of the size and state of the language services industry. The Nimdzi 100 is widely considered an industry standard and is read by tens of thousands of people in the translation and localization space and beyond. LSPs, localization buyers, investors, savvy job seekers, and analysts will benefit from this free resource.

Salesforce is a cloud-based software company, which provides customer relationship management (CRM) software as a service and also provides enterprise applications focused on customer service, marketing automation, ecommerce, analytics, and application development.

Global companies want to reach their users with a personalized, and understandable message that hits home and appeals to the users’ sensibilities. AI is the most effective way to achieve such a degree of personalization at scale. A recent whitepaper from Pactera Edge, "AI localization: creating user experiences worth remembering", highlights how AI is used […]

The language services industry once again proved to be impervious to crises and continued to grow in 2021. It now also has its first billion dollar company. Long-time industry leader TransPerfect just revealed that the company reached USD 1.1 billion in revenue in 2021.

Calculating exactly how much it will cost to localize your digital content can be complicated and complex, as there’s no quick and dirty formula for estimating localization costs with any degree of precision.