It’s often said that “the show must go on,” but can the show really keep going when production is hamstrung by a global pandemic and the show’s crew are required to maintain physical distance from one another? COVID-19 and the resulting social distancing requirements have disrupted practically every industry on the planet. As a result, the spring of 2020 was marked by professionals in every industry scrambling to create solutions to accommodate the challenges of working through the many unknowns of the pandemic.
In the media industry, one of the many challenges that quickly became evident was the apparent incongruence of recording vocal talent with the work-from-home phenomenon. Traditionally, dubbing is a part of the production process that is very heavy in its need for resources as well as personnel. Unlike, for example, script writing or subtitling, dubbing has an intrinsic requirement of specific hardware which until now was normally only found inside of a studio. This is clearly problematic in the current paradigm as the studios containing that hardware are rendered inaccessible and the individuals involved in the dubbing process are forced to collaborate remotely. Thus began the process of building a system around remote recording.
As of November 2022, everybody in the language industry is talking about ChatGPT. It is an undeniable trend firmly occupying the minds of many. New implementation scenarios and use cases for ChatGPT emerge daily, and GPT-4 has just been released. But will it stay as hyped in the next five years, or will it become as normal as Machine Translation (MT) for us?
Continuous improvement in machine translation (MT) technology means that MT engines are expected to get ever more effective. One of the areas where this is already happening is fuzzy matches for MT.
The “Languages & The Media” conference is an international conference focused on audiovisual language transfer in the media. This year, the event took place from November 7-9, 2022, and Nimdzi’s analysts joined the conversation to bring you the latest and greatest information and trends from the vibrant field of media localization.