Global companies want to reach their users with a personalized, and understandable message that hits home and appeals to the users’ sensibilities. AI is the most effective way to achieve such a degree of personalization at scale.
A recent whitepaper from Pactera Edge, "AI localization: creating user experiences worth remembering", highlights how AI is used to fashion personalized user experiences and explains what AI localization is and how to implement it within an organization. As of the time this event is created the whitepaper is yet unpublished, though it will be posted here in the event so that all who are registered will have access in advance of joining the live stream.
Jonas Ryberg is a veteran technology executive with long experience of building organizations and business through strong people and customer focus and strategic thinking. He currently serves as the Senior Vice President and Globalization Officer at Pactera EDGE, a global localization, data, and technolgoy company that brings together data, intelligence and experiences to deliver human-centric solutions to complex business challenges.
There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whether you have a scrappy start-up or are working in a top global brand. Topics are taken from the most recently published market research from Nimdzi Insights (and other sources) and will feature guest speakers from time to time. If you have suggestions for new topics or guests or would like to be a guest yourself, please reach out to our producers at [email protected] to pitch your idea.
All episodes are available via multiple online providers - Spotify, Amazon Music, Apple Podcasts, Google Podcasts, Stitcher - download and listen regardless of where you manage your podcasts.
Four years since our original article on internationalization was published, questions about what internationalization is (and isn’t) and why it matters in modern software development still arise quite often.
You slept very badly last night and, as a consequence, your attention span (or patience) will be shorter today. It can help if the content you’re reading is structured in a simple layout, using plain language. Or, say, you’re suffering from an ear infection and you aren’t hearing quite as well as you usually do. Subtitles for video conferencing could make your work easier. These are just a few examples of how all of us change over time — sometimes subtly and sometimes in more significant ways — and our needs are never the same.