The over-the-top (OTT) space has disrupted the industry as we know it. As the lines between content creators and distributors are becoming more blurry, this translates into a redefinition of buyers’ distribution operations and a more centralized structure on the buyers’ side. It also means a rise in content that needs to be localized due to the global approach of most OTT companies. This is having a positive impact on the media localization industry.
The gaming industry is not lagging behind. New distribution models such as Games as a Service, subscription services, and cloud-gaming are reshaping the industry as we know it. Disruptive technologies such as virtual reality (VR) and augmented reality (AR) bring new opportunities to developers. At the same time, developers have been getting ready for the next generation of consoles (PlayStation and Xbox) planned for 2020.
The two main challenges media localization companies are currently facing are related to the industry’s exponential growth: scalability and capacity. Watch this space throughout 2020.
The ongoing coronavirus outbreak has been affecting the way businesses and individuals work. What does it mean for the localization industry?
In our industry, it often boils down to what people are willing to pay for having their content localized. Let's look at pricing.
The last Academy Awards ceremony has put media localization on everyone’s mind. For the first time in film history,