Sales Strategy

Introduction to Customer Profiling: Creating Buyer Personas Introduction Class overview Understanding your prospects’ goals and challenges is fundamental to connect with them and drive meaningful conversations. In this course, you will learn how to build a buyer persona to improve and make the most out of your prospecting and account management efforts. Structure Part 1 […]

Effective selling during online events: Seizing the opportunity for success Introduction Class overview Preparing and planning before you attend an online event will lead to effective selling and increase your opportunities for success. This course will leave you with a toolkit that equips you to better prepare for an online event and drive meaningful conversations […]