In the Newzoo 2019 games industry report, we can find some of the same hot topics from last year such as mobile and tablet games representing the biggest gaming segment or the Asia-Pacific region leading the global market.
Cloud gaming or games on-demand services follow a similar approach as it can be found in the music or media industry, with services such as Spotify or Netflix. However, games are much more complex than music or audiovisual content and require more powerful technology. Do not mix up games on-demand with games subscription services such as Xbox Game Pass, Uplay+ or EA access, though. The latter is a way to pay to access a selection of games, but you still need to have the hardware and the physical storage space to download the game, so totally different models.
5G technology will provide the perfect setup for cloud gaming thanks to the higher speed and low latency. 5G and cloud gaming will go hand in hand and will probably be a reality in less than a decade, so cloud gaming is not going to be immediately adopted. Some companies are already starting to work in the future of gaming. For example, Google Stadia or Project XCloud by Microsoft. Actually, Google Stadia will be already available on 19th November (the hype!).
Cloud gaming will probably attract more casual gamers who are not willing to spend a lot of money on hardware and retail games, and heavily increase the number of users
In recent years localizing video games has become one of the essential strategies for reaching more players worldwide. The rapid growth of technology networks, the sophistication of today’s mobile phones and their increased affordability have made it easier for millions of people to access the Android and iOS app stores.
With people forced to sit at their homes because of the COVID-19 pandemic, the global games market is getting stronger.
We examined the interpreting markets in 12 different countries. So, what are the three things that the interpreting market needs now?