King is a mobile video game publishing company, with franchises such as Candy Crush, Farm Heroes, Pet Rescue and Bubble Witch being played by millions of players worldwide.
30 August 2020
BUX launched in 2014 with the aim to allow users to trade market stock in an easy and seamless manner using nothing but an app on their mobile devices. Today, BUX services more than two-and-a-half million users across nine countries and has expanded its range of apps.
17 August 2020
ThoughtSpot is a search and AI-driven analytics platform. With ThoughtSpot, enterprises around the world are instantly able to put the power of analytics into the hands of every business person.
2 August 2020
In part 1 of our series on user experience (UX) we explored what UX is and why it is important. In this second part we will focus on how culture, language and design come together to deliver a great user experience.
26 July 2020
The Localization team at Precisely positions itself as the go-to department for clients and internal stakeholders looking to add and support multilingual functionality for different products.
19 July 2020
Project Underwear is a reference study of the buying behavior of users online and how language affects their choices. It is the culmination of 8 months of intensive research executed across 74 countries, working with 41 local researchers in 66 languages. Ever wanted to know whether you can get by with your product remaining in English only? The short answer is NO, you will not. 9 international users out of 10 will ignore your product if it is not in their native language. For the long answer, read Nimdzi’s Project Underwear.
21 June 2020
The HubSpot localization team has positioned itself as a high-priority (revenue-generating) strategic function critical to the continued growth of the company, with a broad scope of responsibilities that goes beyond providing translations. A key to their success has been their tight collaboration between localization and other core teams.
15 June 2020