The exception here is the United States. This is because in the US, the healthcare market is the largest sector but unlike in other countries, healthcare is not part of the public sector.
The second largest buyers then are private businesses, such as companies, lawyers, banks, insurances, and in the US also hospitals. We group these under “corporate”.
The third and by far the smallest category are individuals. It is very uncommon for individuals to purchase interpreting services directly, as it is usually the institutions that serve the customers that are the ones that pay. However, there are three countries that have an exception to this rule:
The interpreting market is a diverse and complex sector within the language industry. There are different modes — consecutive, simultaneous, and whispered interpreting — and different modalities, i.e. onsite, over-the-phone (OPI), and video-remote interpreting (VRI). There are different types of interpreting, like medical, legal, community, and conference interpreting and all of them come with their own requirements.
Before the rise of Translation Management Systems (TMS), there were CAT tools. A CAT (Computer-Assisted or Computer-Aided Translation) tool is software that allows a user to work with bilingual text – the source and the target (translation).
Words matter. Ideas matter. They always have. But, in the current context of continued protests across the US in support of the Black Lives Matter movement against ongoing racial discrimination and police brutality, companies are finally listening en masse and are beginning to take genuine action.
Project Underwear is a reference study of the buying behavior of users online and how language affects their choices. It is the culmination of 8 months of intensive research executed across 74 countries, working with 41 local researchers in 66 languages. Ever wanted to know whether you can get by with your product remaining in English only? The short answer is NO, you will not. 9 international users out of 10 will ignore your product if it is not in their native language. For the long answer, read Nimdzi’s Project Underwear.